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Tag: retail technology

Google Introduces New Advertising Measurement Tool
Digital Strategy New Technology

Google Introduces New Advertising Measurement Tool

Phil ScottMay 11, 2016June 14, 2024
Measuring online advertising has typically revolved around online impacts. Click through rates, impressions, sales, repeat visitors were all accounted for. But now Google attempts to dive into the perviously inexplicable...
How Target Spots Tech Trends
Tech news

How Target Spots Tech Trends

Phil ScottDecember 6, 2014June 14, 2024
Target is always surprisingly far ahead of technology innovations. And by far ahead, I mean Target is on to the next big thing in tech 18 months ahead. Although the...
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