The Majority of the World Still Not Online
The Internet has an incredible potential to make the world more equal. The Internet allows anyone, no matter what their background, an equal chance to share their opinions and get...
Google Introduces New Advertising Measurement Tool
Measuring online advertising has typically revolved around online impacts. Click through rates, impressions, sales, repeat visitors were all accounted for. But now Google attempts to dive into the perviously inexplicable...
Computers Predict Your Personality Using Your Facebook Likes
Us humans like to pride ourselves on being unique. We like to believe that our individual personalities are so varied that it's impossible to compartmentalise us. A study in PNAS...
Security Hack Exposed 83 Million Households and Businesses
A security hack at JPMorgan Chase & co is certain to go down in history. Seventy-six million households and seven million businesses had their names, addresses, phone numbers and email addresses exposed. The breach is...
Google Program Allows Users to Block Ads
Google is trialing a cool new program for web trawlers sick of Google ads. Whether they're over repetitive ads, creepily relevant ads or just the bells and whistles of some...
One Giant Leap For Drone-kind
The Federal Aviation Administration has finally provided a path forward for the legal use of drones in the United States. Finally. If you haven't already heard of these laws, here's a...
How Any Business can Benefit from an App
We live in a mobile world- and that doesn't appear to be changing any time soon. Even in this mobile world, not every business sees the benefit in having their...
23% of Online Video Ad Views Come from Robots
Marketers and techies have been suspicious for a while about how many of video ad views are from people. According to a study almost a quarter of views are from...
Recent Advances in Social Commerce
Social Commerce is quickly infiltrating into every social media site. Facebook and Twitter quickly jumped on board. But now it's no longer just the big guns participating. Smaller social media...
How the Lily Drone Revolutionises Drone Technology
You may have heard of a little revolution called the Lily Drone. If not, here is a video: https://www.youtube.com/watch?v=4vGcH0Bk3hg There are several things about Lily that make her a game...